Teachable courses that find their audience and keep their students.

Teachable is a platform that lets creators, experts and businesses sell online courses, coaching, digital downloads and memberships under their own brand. It provides a school website, course builder, sales pages, checkout and payments, student management, quizzes, certificates and integrations with email and analytics tools. It is known for being straightforward to set up, which makes it popular with independent creators. Because you own your school and student relationships, it gives you more control than selling through a third-party marketplace, and lets you build a lasting audience of your own.

A Teachable agency helps you build and grow a profitable school on the platform. At Vertical that covers offer and pricing strategy, school and sales page design, copywriting, launches, evergreen funnels, email marketing, paid media, student engagement, tracking and reporting. We do not write your course content, because your expertise is what students are paying for. We make sure that expertise is presented clearly, reaches the right audience and turns into enrolments, results and loyal students who come back for more.

Selling more courses comes from a clear offer, a growing audience and a well-planned path to purchase. We sharpen the promise of each course, build audience through content, social and paid media, and capture interest with a free lesson, mini-course or webinar. Email nurture builds trust before we invite people to enrol. Sales pages answer real objections, and checkout uses bundles, order bumps and payment plans where they genuinely help. Each stage is measured and improved, so results compound with every cohort.

A good sales page speaks directly to the person it is for. It names their problem in their own words, explains the outcome the course delivers and shows how the curriculum gets them there. It introduces you as the teacher with credibility rather than boasting, includes genuine testimonials and answers common questions about time, level and refunds. Pricing and the call to action are clear. We write and design pages this way, then test headlines, layout and offers to keep improving conversion over time.

Both approaches work, and the strongest course businesses often combine them. A launch concentrates attention into a short window with a clear deadline, which creates momentum and is ideal for new courses or cohort-based programmes. An evergreen funnel sells continuously, guiding new subscribers from a free resource through an email sequence to enrolment whenever they are ready. We usually recommend launching to validate and build an audience, then adding an evergreen funnel to bring in steadier revenue between launches. We plan the calendar so neither approach undermines the other.

Teachable includes basic email tools and connects with dedicated platforms such as Kit, ActiveCampaign, Mailchimp and Klaviyo, either natively or through Zapier and webhooks. We set up the integration so sign-ups, purchases and course progress trigger the right messages, from welcome sequences and lesson reminders to launch campaigns and upsells. The best platform depends on your list size, how advanced your automation needs to be and your budget. If you already use one that works, we will usually build on it rather than suggest a move.

Yes. We run Meta, Google and YouTube campaigns for course creators, usually leading with a free lesson, webinar or resource rather than asking people to buy immediately. That builds your email list and lets nurture do the selling. Tracking is set up across your Teachable school and funnels, so we can see which ads lead to enrolments and revenue. We then move budget towards the audiences and creative that bring in paying students, and pause anything that only generates cheap clicks.

We help students start strong with clear onboarding, then support them with progress reminders, encouragement at key milestones and nudges when they fall behind. Community features, live sessions and accountability prompts can make a big difference too. We also look at where students tend to stop and share those insights with you, so the course itself can be improved. Students who complete are more likely to get results, leave strong reviews, recommend you to others and enrol in your next course.

Each platform suits different needs. Teachable is popular with creators for its simple setup, clean checkout and sales features such as order bumps and upsells. Thinkific offers a very flexible course builder and strong options for communities, memberships and training businesses. Kajabi bundles more marketing tools, including email and funnels, into one system. The right choice depends on your content, your audience, how you want to market and your budget. We work across these platforms and recommend the one that fits you best.

Yes. We help creators move to Teachable from other course platforms, including transferring course content, recreating sales pages, setting up products and pricing and moving student records where the platforms allow. We plan the move carefully, so existing students keep access, payment plans and subscriptions are handled properly and your email platform and tracking are reconnected. We also take the opportunity to improve sales pages and funnels, so the new school performs better than the old one from the moment it goes live.

Start with a conversation about what you teach, who your students are and where your Teachable school is today. If you are already selling, we usually begin by reviewing your sales pages, funnels, email and analytics, then share a prioritised plan focused on the biggest opportunities. If you are just starting, we help shape the offer, pricing and launch plan first. Either way, we will tell you plainly what we think will make the most difference and how we would approach it together.